Website – https://www.fastmodelsports.com/
Email – firstname.lastname@example.org
Twitter – @FastModel
Robbie Lehman is the Content Manager for FastModel Sports, which proudly makes the best tools for basketball coaches in FastDraw and FastScout. Robbie focuses on supporting and elevating the coaching community through creating engaging content for all Fast Model Sports channels such as the Playbank, Blog, Twitter, YouTube, Email newsletter and more.
He also manages TeamFastModel, a passionate group of coach contributors that regularly produce content for the Playbank and Blog.
Before Fast Model, Robbie was on the coaching staffs at The University of Iowa and Drake University men’s basketball teams as Video Coordinator, and also interned with the Rio Grande Valley Vipers and IMPACT Basketball.
Robbie currently lives in Chicago where he works with clients as a freelancer in digital marketing while continuing to coach and train youth athletes.
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Write down some nuggets as you listen to this episode with Robbie Lehman, Content manager for Fast Model Sports.
What We Discuss with Robbie Lehman
- Growing up in a basketball family, his grandfather played at Iowa
- Getting up lots of shots as a kid in Iowa City
- Wanting to be a sportswriter coming out of college
- Working as a video coordinator for Nick Nurse in the G league with the Rio Grande Valley Vipers
- His internship in Vegas with Joe Abunassar and Impact Basketball
- “Don’t be as scared to ask questions and maybe cross the boundaries a little bit.”
- Why pro workouts aren’t fancy, but instead are basic fundamental skills
- His time as a video coordinator at the University of Iowa with Coach Fran McCaffery
- Using Fast Model and Synergy for the first time at Iowa
- The scouting process when he was at Iowa
- “It’s about what the players retain and what they can execute.”
- How fast Model helps coaches store their playbooks and scouts and allows them to communicate with players through their phones
- Coaching is not a 9 to 5, you have to love the grind
- Why he left coaching to work in technology
- Coaches’ willingness to share what they have and what they Know
- Fast Model’s Playbank
- How Fast Draw works and what the benefits are
- The ability to customize and save your scouting reports in Fast Scout
- The four factors that impact winning
- Score more points than your opponent
- Partnering with AAU programs and tournaments to build Fast Recruit which is almost like a CRM for coaches
- Fast Access is built for athletic departments to stay connected to donors and alumni
- Grow the game, share the game
- Putting together plays and content for social media
- Building Fast Model’s YouTube Channel
- Why diagrams are their most popular content
- Planning content or winging it, both can work well
- Why he enjoys being behind the scenes helping coaches grow and improve
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THANKS, ROBBIE LEHMAN
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TRANSCRIPT FOR ROBBIE LEHMAN – FAST MODEL SPORTS CONTENT MANAGER – EPISODE 441
[00:00:00] Mike Klinzing: [00:00:00] Hello and welcome to the Hoop Heads Podcast. It’s Mike Klinzing here with my co-host Jason Sunkle. And tonight we are pleased to welcome to the podcast from Fast Model Sports, Robbie Lehman, content manager, Robbie, welcome to the Hoop Heads Pod.
Robbie Lehman: [00:00:13] Appreciate it, Mike and Jason, happy to be here. Excited to see where this thing goes.
Mike Klinzing: We are excited to have you on not only to learn more about your journey, but also to give you an opportunity to share with our coaches out there. How Fast Model can help them to improve their coaching, which is one of the missions that we have here on the hoop heads pod is to be able to give coaches, things, tools, ideas, nuggets, that can help make them more successful in what they do in day in and day out.
So. We thought we’d start off by giving you an opportunity to just give us a high level overview of what Fast Model is all about so that our coaches who are listening as part of our audience have an idea. Although many of them I’m sure, already do, but just give them an idea of what Fast Model can do and how it can help them to improve their coaching.
Robbie Lehman: First [00:01:00] off, I love the word the use of the word nuggets, man. I wasn’t sure if I was the only one out there, but and also one of the first of many name drops, but that’s a Jeff Rutter saying, a guy I worked with that maybe some of your listeners will be familiar with, but that was his thing, we would share nuggets all day long.
Yeah, Fast Model, man. It’s, it’s been a fun journey. I’ve been with the company for gosh, around five years now, but you know, there’s nothing too technical to say other than we’re all the up to helping coaches as well. Now we’re in the software business. We have a couple products, Fast Draw is what coaches will be most familiar with.
If you’re a coach out there, diagramming plays on paper, time to get on board. We have Fast Scout as well. So that’s a scouting report program that coaches can use to automate some of that type of thing. That stuff input. Personnel reports together and stats and things like that. As the company has grown, a couple more products, Fast Access and Fast Recruit.
As we expand into some more [00:02:00] areas of the coaching and just sports industry in college athletic departments as well. But really my job as content manager is just to to help coaches get better as well. And at the end of the day, we’re selling software, but we’re doing more than that.
And where. I’m trying to grow the profession, grow the business in the industry. And you know, it’s the relationship business. You guys know that.
Mike Klinzing: [00:02:22] Absolutely. There’s no question about that is as you build up your network, you get in contact with more and more people. They see the things that you’re doing and they tell somebody else about them and that’s really how you grow and how you have influence on what people are doing.
And I think that you guys, there at Fast Model and doing a great job of that, of providing tools for coaches and not just the tools that you’re selling as a business, but there’s also things that you provide to coaches that they can access that can help make them better all across the spectrum. So we’ll get into that.
We’ll dive into that a little bit deeper as we go through the podcast tonight, but we’re going to start by learning a little bit more about you Robbie, and [00:03:00] going back in time to when you were a kid. So talk to us a little bit about how you got into the game of basketball when you were younger and what you remember about maybe your first experiences with the game.
Robbie Lehman: [00:03:11] Oh, man, how early do we want to start? I mean, let’s go way back. Yeah. Wasn’t prepared to talk that far back, but I mean it’s in the blood man. It’s my family. I’m from Iowa city, Iowa. And my dad, he grew up playing ball on a farm with a hoop in his barn. You know, my mom’s from Des Moines, Iowa.
My grandfather played basketball at the University of Iowa actually got a picture of him right here in the office. So the shorts were a little higher than, although they’re, those are kind of making a comeback a little bit
Mike Klinzing: [00:03:43] Strange to see, but yeah, they are making,
Robbie Lehman: [00:03:46] I don’t know if I’d want to play in those Chucks though.
I can’t imagine how that even happened.
Mike Klinzing: [00:03:52] I played, I used to play in those in my driveway. I never played with them in a game, but I was born in 1970. So when I [00:04:00] was seven eight years old. I was wearing Chuck Taylors while I was shooting. He was wearing Chuck Taylor’s.
Did those high shorts, baby. That’s what he was doing. He was rocking them. Trust me the high shorts. I’ll give you guys, I don’t know. Maybe I’ve told this story. I don’t know if it’s not really even a story, but when I was a freshman at Kent State, my first year and I played maybe like six minutes a game and we had these shorts that were seriously, I don’t know.
The inseam was maybe like one inch and they had belts. This was 1988. Now we were way behind the times. I mean, don’t get me wrong, In 1988, most teams had already converted from the John Stockton belt shorts, but we had not. So you’d sit on the bench during these games. And like I said, I only played like six minutes a game and you’d be so uncomfortable because these shorts were just completely riding up on you. And I’ll say it one more time. They had belts.
Robbie Lehman: [00:04:51] Oh my God. I’m prepared to talk about you know, technology advances, but we can talk about uniform changes, man. [00:05:00] That’s wild.
Mike Klinzing: [00:05:01] Well, I had a guy, I forget where I read this, but. Somebody said this might’ve been Jason, this might’ve been Rob Brost who is the coach at Bolingbrook High School in Illinois. And he was one of our first guests on the podcast. I think it was him. He said he had a little quote on his Twitter. It said, I think it said like 2005. Hey coach. I know I’m a small, but I need a double XL uniform. No, not whatever 2005 and then 2021.
Hey coach. I know I’m a double XL, but I need a small uniform. Yeah. Yeah. And it’s so true. It’s just funny to see the iterations of how, how uniforms have changed.
Robbie Lehman: [00:05:39] Seriously? No. Well to go back to grandpa here and his name was Bob Schulz, by the way. And he likes to take credit for wearing number 23 before Jordan or LeBron.
So but man, my grandpa would take me to the the old field house in Iowa city. And I just remember doing the form shooting and all that stuff from back in the day. And [00:06:00] I mean, not much else to say other than just falling in love with the game there. And you know, when you’re a kid, you always want to talk back and you don’t understand why you’re doing this stuff, but you know, I wasn’t blessed with speed or quickness.
There’s too much athleticism, but I’ll tell you what I can shoot it. And I know it goes back to all those reps from the early days.
Mike Klinzing: [00:06:19] Yeah, absolutely. I think there’s no doubt that when you think about how you get to be a good player, the earlier you start and the more reps you get in. That’s something that cannot be replaced.
And I’m gonna share another story that TK Griffith, who he is the coach at Archbishop Hoban high school here in the state of Ohio. And he told the story on the podcast about a guy named Dave Jimerson, who grew up in Stoll, Ohio, played at Ohio U. And he was at OU when I was at Kent. And I think he had, I want to say he’s total.
I want to say he had 48 points against me. And when I was, when he was a senior, maybe, and I was a [00:07:00] sophomore, but anyway, I’ve never had anybody shoot the ball like that against me. He was the 14th overall pick for the Houston rockets. And he had already had a knee injury during his college career. And then he got hurt when he got to the NBA and he was out of the league after three years.
But if he was around today and he’d been healthy, The way this guy could shoot it. He was incredible, but he was there was a guy walking through the gym one time who was his teammate, another guy that I knew named Steve Barnes and Jameson was in there working out. And Steve said to Jamerson, he’s like, Hey man, I how do I want to shoot like you one day, man?
You know, what are you going to do? And Jameson just turned him and said, you’re a million shots behind dude. You’re a million shots behind. And it’s so it’s so true that you always tell kids that you want to be better. The best day to start getting better as today. You know, you can wait a week, you can wait two weeks, but if you want to get better, the best time to start is today.
So I can totally relate to you talking about how reps made you, made you into the player that you were.
Robbie Lehman: [00:07:55] Okay. No doubt. And I think that that’ll translate to a lot of the stuff we’re going to get into here when we get into the [00:08:00] coaching stuff. I mean, it’s just the preparation. But yeah, let me zip through some of these other things quick.
Just because it’s not going to be that super interesting, but you know, a coach, a little bit of junior high in Iowa City as I went through college and I was a journalism major at Iowa and really thought I was gonna be a sports writer. You know, writing’s kind of another passion of mine and and just telling stories and that kind of thing, but tough to find a job out of college.
And my uncle Kevin Lehman, he does a little bit of broadcasting now, but he was a coach at a UNI for a while. That’s Northern Iowa. And was a head coach at Nebraska Omaha as well, but he had this connection to Nick Nurse. Now this was back when Nick Nurses in the D-League and so hooks it up, tells me to go to go down to South Texas and be a video coordinator for him.
And so this is the Rio Grande Valley Vipers at the time. And they’re the affiliate of Houston Rockets. Now it’s more common right now that these teams all have the [00:09:00] one-to-one affiliate, but at that time, this was 2011. You know, a lot of teams had had multiple affiliates and whatnot. So they were kind of on the cutting edge and really used their D-League team to test things out and, and send coaches back and forth and really players as well and develop staff and players. So cool experience. I don’t know if you guys know anything about Texas geography, but McAllen, Texas is about 15 miles from the Mexican border. So it’s not Dallas. It’s not even San Antonio. You’re talking for me.
Right. I bet you it’s covered in snow right now, dude. Crazy, but I’ll tell you that was the best warmest Christmas I ever had in my life, my only Christmas. Or winter outside of the Midwest. So definitely weird when you see like Christmas lights on houses and it’s 75 degrees.
Mike Klinzing: [00:09:48] Yeah.
Robbie Lehman: [00:09:50] Threw me off the first time it was being away from family for the holidays too.
And that was kind of my first taste of the business. And That [00:10:00] was tough, but it got easier. And as, yeah, as I took some next steps kept missing holidays. And one of the reasons why I’m doing what I’m doing now with Fast Model, but I actually skipped over one other thing.
I did a quick little Well, I don’t know what to call it, but an internship in Las Vegas for Impact. I don’t know if you guys know that business at all, but they train pros out there. And that was a fun three months pack my bags and tell the parents I was going to Vegas for an internship. But man, I was training guys like Rudy Gay, Kyle Lowry John Wall was out there and this was actually during the lockout summer too.
So it was kind of crazy because the guys stayed even longer and these pros are out there all summer and I’m just kind of rebounding, passing, passing to them and getting their shots up in some workouts and kind of a cool way to get myself in a business. I was like 20. 23 year old. You guys ever heard of Impact?
Mike Klinzing: [00:10:52] Yeah. That’s Joe Abunassar, right? Yup. Yup. Okay. And so I know that he’s, I mean, he started [00:11:00] out and gradually I forget who was. Was Paul Pierce’s first guy. I think it was KG. Okay. Okay. And so I know the built that business out there in Vegas, and that he still gets a lot of pro guys that that come out, work with them.
And I think he’s, I think he’s expanded at at least one other location since since then he may even be, he may even be in other places, but yeah, I think hat player development piece of it. What’d you learn from working with those guys just in terms of sort of their mindset and how they went about their business?
Robbie Lehman: [00:11:33] Great question. Now, like I said, I’m a 23 year old and this was like my first deal. Right. And I didn’t want to screw up and something that again, I think we’ll, we can weave in and out of that, as we talk about this stuff is if I were to tell that person, that kid some advice, it was. Don’t be as scared to ask questions and maybe cross the boundaries a little bit.
I kind of just, [00:12:00] had heard the advice from my day one, they’re like, Hey you do your thing. You rebound, you pass you, you get these guys water if they need it or whatever. You know what I’m trying to say…I didn’t want to screw up or cross any lines or whatever, but.
It was, I still learned a heck of a time and just watching Joe work those guys out. And again, it’s just reps. It’s just going through the motions for them.
Mike Klinzing: [00:12:24] So when you’re with someone in your way, when you’re in that kind of environment, this is something that I think is interesting for people who.
Maybe don’t always have a window on what a pro players workout looks like or what some of these high level trainers that you hear about what that looks like. And if you compare that to, let’s say just a local trainer, who’s working with high school players, how does the sophistication of the drugs for lack of a better way of saying it compare, in other words, is it more about just the fact that.
Hey, we’re working with pro guys. They have a certain thing that they [00:13:00] need to be able to do and we’re working on it or is it how fancy are the drills, I guess is the question that I’m asking compared to what you might see from a local trainer. Who’s just working with high school players. So just what’s that workout look like?
Robbie Lehman: [00:13:15] Yeah. So not to discredit Joe or any of those guys that worked there, but I guess one of my things was. Maybe, and maybe that’s the talent of it all is they weren’t that fancy, they’re basic. And also that just goes to the level of the guys that are out there now. And it is their summers, their off season.
And depending on if this guy’s an all-star or if he’s a vet or whatever, like it’s gonna look a little different than some of the rookies. And I did see both sides of that. So some of those new guys that were coming out that are rookies, or they’re just drafted. And still trying to make their way and make their name and get minutes.
Yeah, they’re doing some things a little differently and a little bit more complicated. Some of those vets will come and it’s just staying [00:14:00] sharp. Right? Staying sharp staying healthy even, even going to a lot of stuff off the court of just the right strength work, the right stretching, getting a massage or whatever it might be.
But and I’ve, I wish I had a better answer too, because man, this is this has been about nine or 10 years ago.
Mike Klinzing: [00:14:19] Yeah. I think it’s a perfect answer because I guess what I was trying to get at is you hear these stories or you have this vision. I think some people do of man, these pro players, they gotta be working on all this fancy stuff, but the reality is.
Even if you’re an NBA player, you’re still working on the basics. You’re still working on footwork. You’re still working on your jump shot. You’re still working on. Making a move to a countermove or whatever it might be. And it’s still relatively simple stuff. It’s just a matter of repetition. I know that we’ve had Alan Stein on a podcast on our podcast a couple of times, and he’s talked about how he went and watched Kobe’s workout.
And basically he was doing the [00:15:00] same thing over and over and over and over again. And Allen’s mantra is always you gotta, you can’t get bored with the basics. And I think sometimes people have this vision of. NBA players doing all this fancy stuff and working on this and that, and you know, all kinds of crazy design drills.
But the reality is, is that it’s not like that it’s working on basic things, things that they’re going to do in games. And that’s where you need to rep it. As you said, it’s the rep’s account, whether you’re a kid growing up in Iowa or you’re an NBA player, it’s, it’s those reps that are what make you, what make you into a player?
Robbie Lehman: [00:15:37] Yeah, and that stuff needs to be automatic at that level. Like if, if we’re talking catch and shoot, I mean, that’s, that’s what they’re doing. And every spot on the floor catch and shott, one dribble, those types of things. Those just need to be automatic at the top level of the game.
So a lot of it was that.
Mike Klinzing: [00:15:57] Did you have any thought of staying in the player development [00:16:00] business after you got done with the internship at Impact?
Robbie Lehman: [00:16:03] Yeah, actually I did. And to be honest, I am struggling a little bit to just recall some of the stuff and to talk about it now, because I just don’t get into gym that much now.
And, and part of that this year in general, but being in the tech business like I am now. But I did, I really liked that part of it. And that brings me sort of to the next part of my journey was I liked being on the court with guys like that and with players and helping guys get better and helping them see the foot work and see what type of play to make and how to finish and things like that.
I never got into some of the other stuff about coaching. And then when I took my next step, which was finishing a season with the Vipers in Texas and driving back up to Iowa and getting on board at the University of Iowa as a video coordinator, that’s when I got into the tech side. And you know, it’s the way for these young coaches and this generation [00:17:00] to get involved and get on a staff and Guys like Fran McCaffery, who I worked for and people are on staff.
They’re not you know, they didn’t grow up with technology and Fran doesn’t even have a computer in his office. So when I’m doing video for him, I have to bring it in and set it up and, and pause it and play it and go and rewind for him and the staff in there. But that was when I saw that the next piece of what coaching was and All the preparation that goes into that side of things.
And, and from that point I didn’t, in that role, I wasn’t actually even allowed to be on the floor with guys. So that was a little unfortunate, but man, I just posted up in that video room. And I started working with the Fast Model technology I started working with synergy and sports code and these things that are pretty much synonymous now with any level of the game, actually, even going down to the high school level at this point.
Mike Klinzing: [00:17:54] Did you have any experience with any of that technology before you got [00:18:00] to the D-League?
Robbie Lehman: [00:18:02] Not really. The only thing it actually helped me was being that journalism major at Iowa I wrote for the student newspaper and what they were actually pushing at the time was for us to shoot video as well.
So when I would go to the, you know I was covering like a lot of the sports, like soccer and tennis and things like that. So I’d go and I interview the players and write my piece, but I would also take this little Handycam and interview them on camera too. And, and we were required to just edit like a two minute video to go with these articles for the student newspaper, for the website.
So just using, I think it was like final cut pro at that time. And I haven’t heard any, we’ll talk about that in a while. That might be for more super technical stuff, but just the basics and it’s more like the mental understanding right. Of like, I’m going to cut a video here and here and whatnot.
So that helped me a little bit in terms of just like the editing experience.
Mike Klinzing: [00:18:58] What was the learning curve like? [00:19:00] So when you get on and you’re trying to figure out how to use synergy, are you trying to use Fast Model back at that time? Is somebody sitting with you and walking you through here’s how you do it, or is it pretty much you lock yourself in the room, you just start playing around and trying to figure it out for yourself.
Robbie Lehman: [00:19:16] Yeah. You know what? It’s a little more of the latter than you’d like to admit. And it’s something that it’s almost like a rite of passage though, you know you kinda got to go through those. You kinda gotta do that on your own and without anyone’s help and to earn that sort of that badge.
Right. And I’ll tell you one thing. I made good friends with those customer support folks in all those companies. We just mentioned, it relates to another thing that in this business, it’s all networking. And it’s all relationships. So I can even shout out a couple of guys from synergy Gary Pierce and Matt Kerley.
These are guys that I was on the phone with early on, just asking for help and. [00:20:00] You know, they kind of taught me some of these things, but yeah. And then even, and then going to Fast Model, that was the first time I had experienced using that program was at Iowa. And so got into that and started putting our stuff together.
And that’s what I, again, what I loved about it I wasn’t on the floor, so I really embraced that aspect. And man, it seems like, first of all a long time ago, second of all, with this year, it was not seeing anybody in person. Like it makes you miss those, those days, just going down the hall, walking into Kirk Spiro’s office an assistant in Iowa and just putting together a game plan for Nebraska or Penn State or whoever and him giving me the notes and I’ll type them all up and in the program.
And you know, Yeah, it’s just fun, man. I got some miss that this year.
Mike Klinzing: [00:20:48] Talk to us a little bit about what the process was like that year. You were at Iowa for putting together a scouting report. So let’s say you’re about to play Ohio State. What does it look like? [00:21:00] You guys getting your team ready to play Ohio State.
What was your role? And then what does it look like putting that scout report together?
Robbie Lehman: [00:21:09] For sure. So most staffs are gonna split up the games. And it just depends on maybe who had a team in the past last year. And hopefully you have it set up where nobody’s having back-to-back Scouts, right?
So you’re, you’re hoping they’re not, don’t have too much work to do in one week, but you know, if coach Spiro has taken Michigan State or someone who’s really familiar with we’re, we’re already looking ahead and that’s the thing people might not realize in the outside weather either you’re a fan or a younger coach at the high school or something, but.
No, we’re talking about the next game days ahead. And usually you’re going to what we would call, introduce an opponent two days before. So you’re playing on Saturday, Thursday at practice. We’re going to introduce that [00:22:00] opponent now. We’re already getting our scout ready. You know, I’m in Fast Model.
I’m typing up all the notes from coach Spiro, as he’s watching the last, probably five games that. You know, that team has played and we’re doing personnel, obviously that’s important for doing different statistics. And that’s what the Fast Model program makes it super easy because that’s, that’s all automated from the data that we get.
So you can just build your tables, build your charts. If you want three point shooters, free throw shooters. You know, feel goal, whatever rebounds all those things and and just kind of build your report and customize it to what’s important for your program. And then the faster aspect actually, you know populates right into fast scout too.
So you can put those plays or a full playbook right into your report. We’re at the time we’re printing those off and putting those on the players in their lockers or their chairs, in the film room and. Yeah, they’re going to follow along, introduce the opponent along with the video clips, which was also put together.
So [00:23:00] you know, every staff is different and every head coach is different and just kind of depends what their style is. And I’ve been in some long scouting sessions and Introducing introduction sessions, but some like to keep it short and sweet and give kids less to think about and worry about yourself and that’s what fascinates me about this business, man, you can have all these different philosophies and no one’s wrong or right.
You know? And it just, it’s just a matter of what, what your style is and what you think the kids can, the players can handle
Mike Klinzing: [00:23:31] How much at Iowa. Obviously, if you’re watching the staff’s watching. The previous five games that the team played. You’re obviously not sharing all that with the players, that same amount.
So when you’re pulling out clips, how many, how, how much of that film coaches are watching is eventually ended up being shared with players. And then what was the focus of. The clips that you did pull it out. In other words, how much of it was personnel? How much of it was okay. Here’s [00:24:00] some specific actions we got to look for.
Here’s a baseline out of bounds play that they’re really good at that they look to score out of, just give us an idea of what ultimately, how you paired it down, what the coaches were watching into, what the players were going to see and what you were going to try to help them to absorb.
Robbie Lehman: [00:24:18] For sure. Yeah, as a guy who was creating a lot of that stuff you hate to see when it kind of goes or gets skipped over, but that’s, that’s how it rolls.
And it’s just kind of that the flow from the assistant, who’s literally consuming everything to him, editing it down. And with me editing it down and trimming it and then presenting to the players. I mean, There’s times where the head coach might say, okay, that’s good. You know, we might be on clip five of, of 10 for their point guard or something.
And he’s like, all right, let’s go. And he wants to move it on. So that happens. But yeah, I mean, you just want to give a good enough sense of The personnel for sure. And then, [00:25:00] you know, their main, main offense, main defense, some of those special situations, like you said, so it’s not rocket science, even though sometimes we can, we want to make it that way and make everything complex.
But at the end of the day, too it’s all about, it’s not what the assistant coach knows now what that coach knows, not what I know as the video guy. It’s about what the player retain and what they can execute. And that’s, that’s the goal, right? So again, I’m always fascinated to hear all these perspectives of coaches from different levels and what works for them and, and you know, continuing to evolve this, this guiding process, especially with this technology that we have,
Mike Klinzing: [00:25:40] Based on what you’ve seen. If you were trying to prepare a team as a head coach, how much video would you have your team watching in order to prepare for an opponent may be an unfair question. Just kind of ballpark it. Would you be a guy who would want to have them watch more or would you want it to [00:26:00] be short and sweet? Hey, let’s hit on a couple main points and move on,
Robbie Lehman: [00:26:05] Man, I like to think I was short and sweet kind of guy, but it can always tend to creep up there, especially for those bigger games. Yeah. I have a tendency to want to just throw everything out there and then try to trim it from there. And you always have a hard time trim itself down. But yeah, I think even with the attention spans these days and I know even myself I’m looking at a 10 minute YouTube clip and sometime you’re like, ah, maybe I don’t have time for that or whatever.
So you want to make sure that these guys retain it. And the thing is. Well, these calls you guys are watching at the college level. They’re watching these other teams anyways, right? At Iowa, like they’re going to put on ESPN on a Wednesday night and watch Michigan state play or whatever.
So they’re, they’re familiar. And then especially, you gotta think about the second time around too, which is always the fun part. Making those adjustments [00:27:00] now, whether you want to ask, what worked, what didn’t and, and. What’s nice about Fast Model. Again, is that’s a saved in there for you. You don’t got to go dig up your notes or anything.
You just pull up that that scout from, from January and you’re playing them again in February and you got all that stuff there and you probably have notes that you took you know, post game or whatnot too. So makes that stuff super easy. But yeah, I guess with the, with the attention span of these days, you want to keep it short and sweet.
The other thing I should mention is. Well, we’ve been excited about was Fast Scout, went to mobile this year for our first time. So we got that built and coaches are really liking. And what that means our mobile is there. You don’t have to print those papers off anymore. If you don’t want to save some trees, but also reach these kids on their phones or their tablet with the Fast Scout app.
So that helps a lot. I know coaches and say, there’s just more adoption that way. And No, that’s what kids are using. That’s what everyone’s using.
[00:28:00] Mike Klinzing: [00:28:00] Yeah. We we’ve talked to a lot of coaches who have mentioned the idea of just how easy it is now for yeah. Like you could pull up and share clips and go through your film session in the locker room or in your film room with your team.
But the reality is, is that you can also give players access to. Whatever the entire library of an opponent’s games and of your own games. And so obviously there’s kids out there who love watching film. And so they’re probably watching a game, two games of their previous opponent, just sitting there on their phone or they’re going through.
And I love the idea of being able to. Keep your notes all in one place. I think if you think back in time, sort of pre smartphone pre-technology most coaches, what did they have? How did they keep all their information? And most of the coaches that I grew up around had a three ring binder. [00:29:00] You know what I mean?
I mean, that’s where I see this. Let me three hole punch that and stick it in my binder. And I, I know that I worked with a couple of coaches that they literally had file cabinets full of. Three ring binders with Xerox copies of plays and clinic notes and all this stuff that you look back on it you’re like, how did you even once you put that in the three ring binder, did you ever see it again?
And now with the technology and with what Fast Model can do and having all that stuff? So accessible and making it so easy. It’s just, I think it’s incredible. It would be interesting to see somebody you’re probably just on the cusp of it, but let’s say somebody who right now is 22, 23 years old, starting their career as a college coach.
And they’re in the video room. If we were to go back and tell them what it was like. When I was playing from 1998 and 1988 to 1992 college basketball. What watching video, man. I mean, I still think about our coach standing in front of us in the [00:30:00] locker room with the remote control of the VHS tape, and you’d want to see a particular play.
And so you hit rewind and then that rewind would go a minute and a half backwards. And you ended up watching, I mean, just the inefficiency of that. And then, like I said, the three ring binders and the photocopies and all this stuff, comparatively to what the technology can do is day. It’s just, it’s incredible.
Robbie Lehman: [00:30:26] No doubt. And I mentioned this guy earlier, but Jeff Rutter, he’s the assistant head of Miami, Ohio right now. He he’s the King of that man. He loves his yellow legal pads and just an extreme note-taker. But that’s the way it’s done, man. Some of these guys can’t teach an old dog new tricks, but you know yeah, I mean I had to help him change his iCloud password probably three or four times in two years on staff together.
But man, it’s come a long ways. That’s for sure.
[00:31:00] Yeah, no doubt, no doubt. And I’m grateful that I was able to go through some of that stuff and learn a lot a lot. And here I am, but I gotta make sure he’s listed as you’re paying attention. Now that I tell a good story that I was reminded of when I was listening to one of your other podcasts and you know, you guys had the Dr. Dish Partnership. And I was remembering, man, one of my jobs that I was the shooting machine was broken. It was busted and who else was going to go fix it? But you know, the video guy on staff. So I was just remembering him once, once I heard that ad reel, I was like, man, I was in there probably for like a good week where I had this thing taken apart and I’m not the handiest guy.
I mentioned, my dad grew up on a farm, but I didn’t get too much of that. The handiness, but. I’m using screwdrivers, I’m taking this thing apart. I’m on customer support with the company and they’re sending me you know, sending me new parts and stuff. I got to put it in like a new battery or something.
And it was crazy, man, but those are some of those jobs when everyone’s got stories like that, [00:32:00] you know, no matter what, what level you are, but…
Mike Klinzing: [00:32:02] What’s the craziest thing you’ve ever had to do?
Robbie Lehman: [00:32:05] man. I mean, that’s part of, that’s one of them I mentioned going to Impact like literally my first day out there, like I landed and I get, I think abus to the gym and I’m meeting the guys and I’m a new intern. They’re like, yeah, we gotta like, yeah, there’s a Dolly unplug the stuff.
Let’s go ahead and move it out. I’m like, all right. You know, you got to do the job, man. You got to get it done. Okay. And it’s just funny because you know, my dad’s in real estate back in Iowa City and, and we’re always doing stuff like that. You know, for his, his rentalbproperties and stuff. So I’ve moved a bunch of that stuff and they actually had a little bit of experience with it.
So it worked out, but I was just like, man, I got my first kind of, kind of first [00:33:00] kind of gig away from home. I want to do basketball and ready to go. And they asked me to do something like that.
Mike Klinzing: [00:33:07] yup. That’s funny. That’s funny.
Robbie Lehman: [00:33:10] It is funny though. You look back at like unloading the bus when it’s zero degrees here back in Iowa or somewhere at, at 2:00 AM when you land, after playing Penn State or somewhere like that, stuff stinks at the time.
But you look back and you kind of laugh with the guys and the staff members of doing some of those things.
Mike Klinzing: [00:33:30] All right. Going along with that, give people an idea of what your working hours were like while you’re at the University of Iowa as the assistant video coordinator, what does that look like?
How many hours a day are you spending on average in the office?
Robbie Lehman: [00:33:48] long man, it is long and can’t even lie about that. You’re getting in there, you want to try to be the first one in and, and you want to show normally be the last one out because you’re [00:34:00] trying to work your way up the ladder you haven’t earned your stripes yet.
And that’s the thing I’ll never forget a coach telling me. But yeah, and, and you learn, it’s not, it’s not a nine to five and something about the business that is just the way it is. Right. You know, and it’s a fun job to have, but it’s not for everybody. And some people do it for a while and realize it’s not their thing, but you gotta kind of love that grind and embrace it.
And like the people that you’re around and practice at the college level those kinds of classes. So you’re not doing practice probably before three or four o’clock at the earliest. And the other thing about it, I was gonna mention this too, was with the technology. I can’t imagine the scouting aspect of like trading film.
Like what was that even like back in the day, because now. Luckily it’s all digital. And plus with the TV broadcast, it’s all kind of available through those things. Even if you don’t upload what we call like a camera copy, like someone just [00:35:00] taping it from the top level of the gym. So you finish your game.
Probably going to go in there and figure out who our next opponent is that, that also played that night and make sure I’m downloading their video overnight. Getting it ready for the coaches at 8:00 AM the next morning. You know what I’m saying? So how did, how did that even work? You know, trading VHS’s back in the day?
Mike Klinzing: [00:35:22] Get a car and driving to FedEx, driving a ups, driving to the post office.
I mean, I’ve talked to numerous coaches. And I remember our coaches that can just they, whatever your next opponent you’d be like, all right, we gotta get some film on Eastern Michigan. And so you’d drive and you’d coordinate, you put it in the mail and you’d hope to connect with somebody.
Or if you were close enough, you might even drive and meet somebody somewhere and exchange video. And I mean, it’s just, when you think about that, it really is literally. Insane the way that we can do things completely on [00:36:00] demand anytime, anywhere now. And I think what it makes you wonder, and this is, I think probably an interesting piece of what you’re doing now is it’s interesting to think about what, what are the next innovations that are coming because you look at the difference between what film looked like in 1988.
Compared to what film looks like in 2021 and it’s completely different. And yet you wonder like, okay, we are, we’re already doing all the things that we can do today. What’s next, what’s the next frontier. And I, you probably have a better idea of what that next frontier is than me, but I just am amazed by the progress that has been made over the last 30 years.
And it’s kind of mind blowing to think about what the next 30 years might bring.
Robbie Lehman: [00:36:46] Who knows, man, who knows? I mean, you can talk about society in general with that, but for sure. Yeah. I don’t know. I mean, we’re working on the best stuff we can at Fast Model. But man, it’s even just with this [00:37:00] zoom stuff now, and the fact that I can talk to you guys and do this is pretty wild, but I think everyone’s adopting to the digital stuff this year, more than ever.
And you know, that’s only a positive for coaches and I’m just happy that this next generation will be exciting to see what they come out with and what they bring to, to the coaching world. Because you know, and you probably played for guys like this, but like coaching back in the day, man, it was just you roll the balls out and go.
And there wasn’t, you know what I’m trying to say, but it was just a different kind of a different business. You know,
Mike Klinzing: [00:37:41] It really was. I mean, the coaching fraternity has definitely changed. I think one of the things that the technology has done is it’s just made people more open in terms of sharing what they do.
I think you go back 20 years and coaches were far more. [00:38:00] I don’t know if secretive is the right word, but they were much less likely to share their offensive system, or they were much more likely to share how they built their culture or built their program. Because at that point it was still theoretically possible to kind of keep that shielded from the public eye and kind of keep it to yourself.
Whereas now, I mean, there’s not, what can you possibly keep secret? I mean, every game you play. Is filmed then instantly available to every other coach in the country. So how are you going to hoard your offensive system and say, Oh, I’m not going to share what we do because anybody who wants to see it can go and watch your entire your entire season on video, on demand.
And so I think that what that’s done is it’s just made coaches more willing to share. And then along with that willingness, it’s now just so much easier. To share what you [00:39:00] know, with other coaches. And I think that’s one of the biggest difference that I’ve seen in the last five to 10 years is just the willingness of coaches to share what they do with other coaches.
I don’t know if you, I’m sure you’re seeing some of that with what, with what you do at Fast Model
Robbie Lehman: [00:39:15] 100%, 100%. And yeah, I got to the company about five years ago and in one step here between was At Drake university in Des Moines, Iowa. So I went and was a graduate assistant there after doing the video thing at Iowa for a year.
And that’s when I started realizing I was talking about earlier sort of where my strengths were and what I liked and didn’t liked. And I never saw myself as being a recruiter. I never saw myself going to maybe a smaller college and working my way up that way. And I just, I liked the tech stuff that I did.
I liked kind of being behind the scenes guy. And just getting to know some of these guys from Fast Model through the support lines and sales stuff, and through going to the final [00:40:00] fours and networking it was just a great opportunity and to tie that together you know, I saw this direction that they were going, not only just starting the software, but really just investing in coaches and It’s something that I probably could have benefited from a few years earlier, you know having some of those channels open and ways to learn about the game and develop myself.
So I was really excited about that. And yeah, and what we’re doing as a company is just really trying to just grow the game and share the game and what you are talking about this trend of coaches wanting to do that is awesome. And it makes my job really easy. You know, we are really lucky and I’m grateful to have built this community that we have we call it the Fast Model family and you know, coaches on Twitter that there’s such a great network there.
And yeah, it’s just, it’s just wanting to share and wanting to help each other [00:41:00] get better. Right. Not just do your own thing and. Put your head down and go, but you know, learn from each other and use all these challenges that we have. And you know, the tech piece is awesome. And another thing I want to kind of talk to you about it a little bit.
I’m curious your perspective, Mike is the coaches as content creators, right? YouTube is out there and in our play bank and these places where coaches can sort of create and test things out and try stuff. And I’m just curious to hear your perspective on that. Yeah.
Mike Klinzing: [00:41:32] I mean, I think there’s no doubt that coaches are sharing far more of that stuff than they ever have.
And I think social media is probably the start of that, where a coach can, and I don’t even want to say become an influencer because I’m not sure that that’s why coaches are sharing things. I think coaches just generally, if they have something that is working that they like, and it’s just, people love the game of basketball and [00:42:00] coaches want to share the game and they want to make the game better.
And I think that’s always been the case, but like I said, 20 years ago, it was just easier to keep things hidden. And now even if you wanted to keep things hidden, it’s impossible. And so I think coaches have embraced that and instead they’ve gone completely the other direction where they’re basically like, look, I’m an open book and there’s some coaches who have embraced the technology side of it.
And they love getting in and digging into the film or digging into play diagramming and putting those things together. And whether that’s with. The play bank that you guys have at Fast Model, whether that’s on Twitter, whatever it is. I mean, we all know that there are great coaches out there that are sharing stuff that can help any coach to become a better coach.
Maybe you’re just looking for a brand new sideline out of bounds play, or maybe you’re looking to put in a whole new continuity or offense, or maybe you’re looking for something that you can build your [00:43:00] culture around. Well, all those things. Are out there. And I think it’s a credit to the coaching profession, how willing people are to share.
So to go along with that, just tell people about the Fast Model play bank, what that is, how you guys got it started and how coaches can take advantage of the information that’s in there.
Robbie Lehman: [00:43:23] For sure. It’s a huge part of my job and something we’ve grown for years now. I want to say there’s. I think we’re getting close to almost 10,000 plays, I think it is 9,000 something.
But what we’ve identified is some people and some power users of Fast Model over the years that want to help and contribute and grow the game like we’re talking about. And they’re just guys that are out here watching every night and soaking things up.
So my job is as content manager, I’m just kind of working with these guys that are our contributors and publishing plays for them. And it’s, [00:44:00] it’s just a really, first of all, easy way to use, utilize our products and Can I get that on the web and have coaches kind of maybe dip their toes in and starting there.
So even if you don’t have basketball, you can, you can access the play bank. You can look at it. You can even download the images and stuff, but of course, if you do have the product It’s it just only makes it easier. You can download them straight into your library. And you’re ready to go. And you can customize from there, even if you want to if you see a play from, from Kansas Jayhawks that you liked, but you know, maybe you don’t have quite the same personnel, maybe tweak something from there. So it doesn’t have to be exactly, but it’s just really been a fun resource and invaluable for us. And hopefully for the coaching community out there,
Mike Klinzing: [00:44:49] All right. So let’s go through each of your four main products and just give us an idea for maybe a coach who, for whatever reason isn’t familiar with what you [00:45:00] guys do.
And just tell us a little bit about what each one of the tools will allow a coach to do and how it can improve what that coach already does. So let’s start with Fast Draw.
Robbie Lehman: [00:45:14] You bet. Yeah, drawing place,
you know, we’re talking about in those binders and stuff that’s what it is a digital binder. We like to call it, call your digital playbook. So and that has a lot more benefits too, because whereas a binder you’re going to be flipping through and trying to find a play you want, or was that play?
We ran vs Lincoln Park high school and 2008 you can just search for that in Fast Draw and you can find it right away and things are tagged really easily by by team, by year series action, anything like that. I mean, it’s, it’s really intuitive. So that’s, that’s essentially it.
I mean, you have your library you have. [00:46:00] I’m your editor where you can draw plays from scratch and customize ones that you download. And then there’s a playbook builder as well, where you can just combine all that into anything you want. If it’s a motion playbook, or defense which is something I probably don’t talk about enough.
I mean, I’m pretty, sometimes I get focused on the offense that a game it’s kind of what I like and what a lot of these contributors and, and No coaches that we have in our network or are doing, but man defense drills talking putting together a video actually right now. So a YouTube channel about the top drills of 2020.
So I actually went through and just pull data about the most downloaded drills and putting that out. So that’s a huge piece of it too, because coaches are looking for all that. If it’s RedAwning, if it’s. No one D one drills or of 3d three small sided games. So fast draw in a nutshell. I mean, once you’ve used it, I don’t know why you’d want to go back to anything else.
And that’s I think what [00:47:00] most coaches feel as well.
Mike Klinzing: [00:47:01] Yeah, absolutely. I think it makes it so much simpler. When you think about pulling out a piece of paper and trying to draw and go from this to that, versus just once you become comfortable with the digital platform, it becomes so much easier. And then to think about coaches again, who in the past had that giant three ring binder or 20 giant three ring binders.
And that’s all replaced by something that you can carry around in your pocket that we all have with us everyday, whether you’re doing it on your phone or you’re doing it on a laptop or whatever, it just makes it so much easier to be able to have access to it. And not only, I think the one thing that two coaches have always struggled with is you find something that you like, and maybe you don’t implement it right away.
Maybe it’s something that you file away and you say, I want to come back to that. Cause maybe you discover in the middle of the season. You’re like, I’m not going to add it right now, but this is something that I want to consider. I think those are things that very, very easily, when you just write them down on a piece of [00:48:00] paper, those things disappear very, very quickly and sometimes you never come back to them.
And I think by digitizing that process with fast draw, I think that gives you a huge advantage as a coach.
Robbie Lehman: [00:48:12] Yeah, that’s a great point. And what I, two other things I should mention about it is there’s a fast trade feature too. So if you want to go send Jason a play that you either drew up, or maybe you got it from the play bank or someone else.
Yeah. You can trade right in there. And if they have the program great, it goes right to them. Even if they don’t, you can still like send them an email with that place. So that’s cool. And then the iPad is something that coaches really like to Whether you’re watching from your couch or maybe you in the past, if you’re attending a game or scouting, you can just draw stuff up at night that it’s, it’s pretty intuitive as well.
So those are just a couple other features of Fast Draw.
Mike Klinzing: [00:48:53] All right. Get us into Fast Scout
Robbie Lehman: [00:48:58] Really [00:49:00] the customization is the biggest part. I was talking about how. Coaches can really make it as complicated as they want. But what you’re going to do is you’re going to click on new scout. Now, if you’re at the NBA or college level, again, we’re going to have all the information in there for you.
So if you’re playing the Chicago Bulls next week you create a scout, it’s going to upload their whole roster, upload all their current statistics and everything like that. If you’re at the high school level, Unfortunately, it’s a manual process for now. Hopefully in the future as this these statistics become more available and the data is out there it’s something we can you can get in the future. What’s happening actually for the D2 D3 and NAIA levels in the last few years. So that’s been exciting. And coaches really like that automation, but again, it’s not too hard to just type the info in that you want. But yeah, whether you’re concerned with personnel and you want to do just a quick one page personnel report, great.
You [00:50:00] can do personnel add in a couple of pages of whatever other stats you want. Obviously people wan to know points per game and in your traditional box score type stuff can go in. But. Customizable is the biggest word I used a lot and I kind of just come back to that class because it really is just, just what you want to make it.
Shot charts are something that we have new for this year for those top levels, the NBA, and then in NCAA. And yeah, hopefully I can come some more stuff in the future. As we’re always, always trying to innovate and trying to figure out what coaches want,
Mike Klinzing: [00:50:34] what are some things analytic wise? You find to be interesting in the game today?
Is there any trends or things that you’re noticing through, whether it’s through the software, through whether it’s through statistics, whether it’s through conversations that you have with coaches, are there any analytical things that are out there that you find interesting that are having an impact on the game?
Robbie Lehman: [00:50:57] Man there’s people smarter than me that you can [00:51:00] probably ask that question too. But I said before I’m not on that coaching side anymore. I haven’t been in awhile and I do my best to talk to coaches as every day that I’m working with them here to figure out what is happening, what are the trends?
So that’s the roundabout answer of I’m not sure now. We’ve been experimenting with a lot of these four factors that some people have heard of, and those are available at the top levels. So you might even have to remind you what those are, but it’s a rebounding turnover percentage.
And I think it’s just field goal.
Mike Klinzing: [00:51:38] That’s Randy Sherman. Right? Ray, I know Randy, Randy. I know Randy. I know Randy always is talking about those four factors, for sure.
Robbie Lehman: [00:51:49] Yeah. And he’s a, he’s a good friend of a team Fast Model as well, so contributing for a long time. And if people haven’t checked out his stuff, find him on Twitter. Find [00:52:00] his Playbank page. Sorry, too, because you can literally find hundreds. He does a great job drills and all fences and all kinds of stuff.
Mike Klinzing: [00:52:07] So I pull it up. His four factors to make certain that we’re accurate. So he has, his four factors are effective field goal percentage high school boys.
He says, get it above 50%. Turnover percentage, try to be below 20% offensive rebounding percentage, try to get it above 33%. And the last one is free throw rate. So those are his four factors that he feels have the biggest impact on winning. And those came from actually from Dean Oliver. And he wrote a book basketball on paper.
So that’s where those came from. But I knew I had seen it. I knew Randy was the first one that made me aware of it. I can’t remember if it was through our conversation on the podcast or whether it just me kind of looking [00:53:00] through in preparation, looking at his blog or whatever, and finding it at that point.
So, yeah, it’s interesting. Just how. Again, statistically, you think about how different things were 20 or 30 years ago when none of us none of these advanced stats existed. And basically you were just looking at points, rebounds and assists for players. And then maybe you’re calculating points per game or I don’t know, offensive or defensive standpoint, but you certainly weren’t getting into all the depth of statistics that coaches could get and can get into today.
Robbie Lehman: [00:53:33] Yeah, no, that’s good research there. Yeah, I mean, it’s score more points than their team, right?
Mike Klinzing: [00:53:41] That’s right. Let’s apply it
Robbie Lehman: [00:53:43] But like at the same time you can get as complicated as you want, but I do understand digging into to all that stuff and certainly am an advocate for that. Because that, it all plays a part in score more points than them, but it is funny, man, [00:54:00] in this business, you can really have different philosophies on how to do that and, and decide if you want to dive into all that stuff and use the technology available or focus on the player development piece because if you just make your players better, like that helps you score points and then right, just the two better players and sign them, then that helps too. So it’s all related. And just got to figure out what your style is and what you believe in.
Mike Klinzing: [00:54:34] No question about that. All right.
Next Fast Recruit.
Robbie Lehman: [00:54:39] That’s been an exciting one. The last and four or five years, I think it was new the first year I started the company. So that one is really geared towards that summer recruiting period. At least it definitely wasn’t the earlier. So, I mean you can tell me how familiar you are with the whole circuit.
You know, you’re in Vegas. You’re going to Peach jam and [00:55:00] all these different places trying to track these guys. And it really combines everything coaches needs to know as far as players and teams and like literally what court they’re going to be playing on and those giant complexes to figure it out.
And at what time even down to like giving you directions to the gym, right. Cause if you’re in Vegas and you’re going from Sierra Canyon High School over to the ship and you’re Fran McCaffrey. You need to figure out where you’re going and luckily there’s a map feature in there that just takes you between those, those gyms.
So, Keep you on schedule, take your notes and players that you’re watching communicate with them. It’s kinda like a CRM almost
Mike Klinzing: [00:55:39] Gotcha. So you guys are building relationships with a few organizations and team and tournament organizers then in order to be able to populate the information that coaches need.
Robbie Lehman: [00:55:52] Yeah. Correct. Exactly. Exactly. So did a lot of work early on to build those relationships, like you said, and really be. Sort of [00:56:00] partners with everybody because it works both race coaches want to go to the event if they know that their their app and the service they’re paying for, from us is going to work there as well.
So it’s been a win-win all around and it’s a process that’s continuing to evolve this year. Didn’t didn’t have the same recruiting window as it. As normal year and then even, even not that should limit limited to the summer either. I mean, it’s all your longer contract, the high school games and stuff too, and get schedules that way as well.
Mike Klinzing: [00:56:31] Yeah, recruiting never ends. I’m sure if you’re a college coach, that’s a constant battle. If you’re in a non-contact period, then I’m sure you’re continuing to watch and observe and try to figure out again who’s next on the radar. So, all right.
Robbie Lehman: [00:56:53] So Fast Access was born out of that CRM idea as well and Sort of extending [00:57:00] that to an athletic department. And it really is focused on the development side and that’s like the donor and alumni and things like that and there’s some similarly grad schools that have jumped on board with that.
Just in the couple of years that it’s existed and using our video recording capabilities and the messaging and that CRM stuff you know, it developed an office at a school can keep track of the messages they’re sending to donors and keeping them informed with either video clips of maybe the team, if they’re, or shouldn’t in the men’s basketball, women’s basketball or whatever sport they’re interested in supporting and just keeping that relationship.
So it’s kind of extending that kind of some of what fast recruit is. To that side of things and just helping the business grow that way, because you know, when you’re talking business, there’s only a finite number of NBA NCAA high school teams out [00:58:00] there. Now there’s still a lot of high school teams.
We’d love to get on board, but you know, just trying to grow the business in that other sense.
Mike Klinzing: [00:58:07] Absolutely. All that being said, your title is content manager. Give us an idea of what your day to day looks like. What is it that you’re doing when you go into the office? Well, now you’re probably not going to the office, but when you go into work, what does it look like?
What is it that you’re doing? Who are you in touch with? Who are you in contact with? What is it that you try to accomplish day in and day out?
Robbie Lehman: [00:58:33] I am lucky because I. Can talk to coaches mostly, and it’s a lot of it’s digitally. But I guess maybe just say I’m lucky, but one of the first things I do is probably log on to Twitter.
Usually I’m checking notifications from the night before, or in the morning, who is engaging with our staff and if anyone’s tagged us and stuff, as you know, we’ve talked a lot about just grow the game, [00:59:00] share the game, kind of some catch phrases that we use. And the nice thing about Twitter and social media in general, and the relationship to faster is we’ve got these great, beautiful diagrams, right?
And they’re usually square and they fit really nicely to just post a post to some of those things. So you know, whether I’m posting them which is a lot of what our content is just trying to get, get that stuff out there, or other coaches are doing it. They’re exporting the diagrams and. I’m taking them from the playback or other people they’ve seen and just putting them up there.
Right. So people tag us I’ll throw them a retweet. That’s what we’re all about. You know, share the game and yeah, that’s one of the first things I do. Kind of the main teasers really are Twitter, the play bank, the blog haven’t talked much about that, but I was trying to follow up on the trends that are happening in either X and O terms, of course, even if it’s scouting but also like some of that leadership stuff or you [01:00:00] know, just coaching philosophy in general too. So I was looking to get stuff out there and I’m writing a lot of those myself. Having guys like Rand Sherman, that you mentioned, or Tony Miller was a very good contributor as well.
You know, they’ll write some stuff for us. You know, something they’re passionate about or that they’ve seen. I know you had Tony on one of your podcasts.
Mike Klinzing: [01:00:20] Recently, Tony was out with our Beyond the Ball guys. He was on with Justin and Eric. His episode just went up, I believe last Wednesday.
So if anybody’s out there, if you haven’t had a chance to listen to Tony Miller on the Beyond the Ball Podcast, you can find that again, wherever you can find your podcasts. But I know that was a really good episode. It’s got quite a bit of traction for that pod. That’s part of our network.
So yeah, for sure. If you have a chance to go and listen to that, please do. And then of course, Tony has his own podcast, the Quick Timeout Podcast. So give that a listen as well.
Robbie Lehman: [01:00:54] Yeah, big time guy, I don’t know how he does it all. Honestly. I [01:01:00] want him to write a post for us about that. I was like, dude, you need to write about like your time management and like your efficiency and your day, because.
He runs a podcast. He sends stuff to us, he coaches a team, a professor in the sport management school at the university. He just had that third kid, like, I’m like, how do you have time, do you not sleep? So, and he was like, no, that’s not interesting. I was like, well then just tell me your secret, because I want to know personally, just like how you do it all.
But no, really, really good guy. And he’s even been a mentor to me, just you know, with this stuff. And he’s always paying attention to the game and the business. And obviously, like you said, teaching sport management, so kind of whole what’s industry and these career paths. Yeah, it’s been a, been a good dude, but he’s written some really good posts.
If anyone looks at has archives on our site because he was in analytics and has studied different things that his team’s done at Bob Jones University and studied some other teams [01:02:00] as well. So we’ve gotten some in-depth stuff from him. The last main piece of ideas too, was put together emails and a lot of coaches subscribed to our plays the week email.
So. I’m kind of picking out the best things I’ve seen that week and putting them into a nice package there for coaches to check out and download. And then what I’ve been excited about recently is our YouTube channel. And I know it’s just a lot of room for growth there. Just coaches are on that platform.
I probably should have invested in that a couple of years ago. So got a couple of series coming up that are going to be. Really seeing I think, and do, do some conversations with coaches some behind the scenes inside the library type of thing with the Fast Draw, Fast Scout going into those programs and just again, seeing what works for different coaches, because everyone’s style is a little different and you know, your scattering report might look totally different from Jason’s or Tony’s arrays.
So that should be fun. I’m just excited about. By YouTube and using that technology especially as we’re all apart [01:03:00] right now. And just being able to kind of zoom in with coaches.
Mike Klinzing: [01:03:03] Yeah. There’s no doubt that it is really interesting to see different coaches approach to. The game, whether it’s just in terms of the different offensive styles, teams, player, the different defensive styles, or the way coaches approach, building culture and all those kinds of things.
It’s just really been one of the things that Jason and I’ve loved about the podcast is getting an opportunity to talk to coaches from all across the country, coaches at all different levels of the game and how. They each approach it and they bring their own personality and their own philosophy to what they do.
And you’ve said it a couple of times that everybody doesn’t, everybody does it differently. There is no one right way or wrong way to do things. Everybody can kind of put their own unique. Spin on it. And I think you see that when you go, when you engage with whether it’s your content on Twitter or it’s, whether it’s on the YouTube channel or wherever it may [01:04:00] be, you just see the creativity of coaches that are out there, that you were talking about, all those different platforms that you guys are on when you go on and you’re looking at the engagement that you get from coaches, is there, is there a type of.
Post or video that gets more engagement than others. Like, for example, if you’re posting baseline out of bounds plays, do those get significantly more views or interests than, I don’t know, half-court defensive traps or whatever. Is there, is there any trend that you guys see of posts that get more engagement when you put them out there?
Or is it kind of just generally across the board? It’s pretty even.
Robbie Lehman: [01:04:47] Yeah. You know, it’s pretty easy. I will say is like, is the diagrams just, they just crushed man. That’s what coaches like. And, and we’re lucky that that’s the case with that strong. And I just [01:05:00] mentioned how easy that stuff is to share.
And it’s just really, it’s just made for, for Twitter, especially. So coaches love that stuff. They, they like them and retweet them and all that. I’ll put our blogs up and hope coaches are clicking. I’m going to read them. And depending on those the topic they name or, I mean, I just put up a blog there a day of some of the Utah Jazz, ATO stuff, and print Snyder.
You know, they’re in first place right now playing really well. Contributor actually passed the collar or applesauce from Greece sent in a bunch of their plays. So. She was studying there. ATO’s. Coaches like the ATO’s like those quick hitters, but you said stuff that you can just kind of like grab him, you found way you might not throw it in right away to your, to your playbook or that week or whatever and practice, but you can kind of favorite those.
But yeah, I mean, sometimes the funny thing too is about this content creation stuff and, and you know that as a, [01:06:00] as a podcast and running this content, but you can plan all you want. And sometimes that’s great. But like sometimes winging, it works too. And I think one of the best engagement things I had in a while, it was a couple, couple of Sundays ago.
I was like, I think I was doing a power walk or something and listen to someone’s podcast. And it, it gave me idea and I was like, the coaches do coaches force middle or they force. You know, I should say most coaches usually force baseline, but I was like, I wonder like what the percentage actually is.
And I literally tweeted, like, it was like seven words. I just said, defense debate, no middle or no baseline. And like so many coaches comments and re-tweeting, and it was great. And that’s what this whole, thing’s all about and to get back to the it’s, like, we’re not even talking about our products, or our software or making sales or whatever.
Like we’re just Oh, seeing this conversation, this debate for coaches to happen. [01:07:00] And we’re lucky that too, that everyone understands like no one’s right or wrong, but like there’s, there’s philosophies, both ways some coaches in that example of the force baseline, cause it’s another defender.
Some coaches said forcing middle while there wasn’t as many of them. The ones that said that were like, we forced middle and that’s what we teach because we have help there and we know it and we’re all on the same page about it. So you see how it totally makes sense. So anyways, my point on that one was like, that just popped in my head.
I sent it out and it did better than anything I could have planned for months at a time.
Mike Klinzing: [01:07:36] No, that makes complete sense. I think that’s one of the things that if you are in the. Content creation business. I think you’re always searching for that. Holy grail of what is going to get you more engagement with your followers, your listeners, your users.
And it’s never easy. And I think the other thing that I’m sure you found is that [01:08:00] it’s always evolving in terms of what people are looking for, how the algorithm was on social media work in terms of getting stuff in front of certain audiences and certain people. And I know I can speak for myself at least that I try lots of different things and I’m never sure if what I’m doing is a hundred percent correct or a hundred percent incorrect, but you just kind of keep trying things.
And as you said, Yeah, there’s a lot of stuff that you plan, but in many cases, sometimes it’s just that spontaneous conversation that you can generate with people that. Is really how you get engagement and that’s how you get people to become a part of your platform or whether that’s for you guys, that’s them jumping on and looking at the play bank, whether that’s actually jumping out and getting a subscription to one of your paid services or for us, whether that’s somebody listening to the podcast or whether it’s somebody going in and checking out the website or whatever it might be.
I think we’re all always searching [01:09:00] for. How do we engage with the audience that we’re here to serve? And I think ultimately what you guys are doing is you’re putting out a product that can help coaches to do what they do and help them to do it better. And when I think about the coaching profession, and I think about the people that we’ve been able to have on the show as guests, whether they be coaches themselves, or whether they be people who like you.
Worked for companies that are trying to help players and coaches become better. I think it’s all done for the good of the game of basketball. And that’s, what’s really exciting to me. And I’m sure that’s one of the things that you love the most about your job. So we’re coming up close to an hour and 15 minutes.
I want to give you a chance, Robert, to share a couple of things where people can find out more about Fast Model, how they can get in and, and, and purchase it and do that. But before we before you do that, I want you to just give me to the answer to this one question. It’s a [01:10:00] two-parter. And that is when you look ahead, what, what’s your biggest challenge?
Both as an individual and as a company moving forward, and then two, what’s your biggest joy when you get out of bed in the morning.
Robbie Lehman: [01:10:12] All right. Awesome questions there. Challenge as an individual, as a company I’m gonna just kind of link this into the last piece of what you said too was I just really think my whole strategy of writing content for Fast Model is just being authentic. And you know, that’s not a mind long strategy, but that’s really what it is. And we don’t try to be super salesy with this stuff.
Like we believe in it and we know coaches are gonna benefit from it. And that’s why I’m just, I’m grateful to do what I do. And like I mentioned, I like my role being behind the scenes here and in working with coaches in this way. It’s just where, where my journey took me in. This was definitely what I should be doing in this business.
And [01:11:00] think the challenge is just to maintain that authenticity. The game is gonna evolve. The business is gonna evolve. But just try to be on the forefront of those trends and, and stuff as they happen. Now as a tech company, there’s definitely that aspect of it. But just in general there’s still a lot this game can grow and it’s going to be interesting to see where it goes.
So. That takes care of that one. What keeps me out of bed, man, it’s going to be the relationships for sure. And we’ve, we both named drop a lot of people today, and I’m just grateful again for getting to know these people through this game. So. that’s it. And I’m glad to connect with you.
And you guys have been a great partner to work with here over the last few months, you know? And we’re happy to support the podcast. So know we’ll stay in touch and I’m excited to do that. And man, that time goes quick and I definitely want to get more, I want to know more about [01:12:00] your offensive strategies and defensive philosophy and stuff as a coach and how you work with players too.
And we didn’t even get to that.
Mike Klinzing: [01:12:07] Yeah. Well, we can definitely that’s that sounds like an invite for a second podcast for sure. And I definitely, I definitely think that we can you know, we can do that. Who knows, maybe we make it maybe we can make it a monthly thing or something like that. And you’re right.
When you said the time goes fast, I’ve said this a few times. But I’ll be doing an interview like we’re doing tonight. And I have the time kind of sitting here in front of me and most of the time I’m not even looking at it. And then all of a sudden I’ll look up and I’ll be at like an hour and five minutes and it felt like the conversation just started.
And I think that’s one of the things that I’ve really enjoyed about the whole process of podcasting is just the ability to talk with people who under ordinary circumstances. You’d never get a chance to, you’d never get a chance to connect. And you mentioned how the technology kind of shrinks the world and allows you to interact with people that you might not have ordinarily [01:13:00] interacted with and do it in an easy way.
And this podcast is a living Testament to that. When I look at the people that we’ve been able to have on, and that I’ve been able to have conversations with, it’s just been. It’s just been a blessing to be able to, to talk and share the basketball world and to try to make it a better place for all of us.
And so I’m thankful to you. I’m thankful to Fast Model for partnering up with us, and it’s been a great relationship to this point, and I think it’s going to continue. And I think we’re going to be able to help one another as brands continue to grow and have a positive influence. The coaching profession, which to me is really what it’s all about.
So before we wrap up Robbie, one more time, share where people can find out more about the products, just give the website to social media, where they can follow all the stuff that we’ve talked about. And then I’ll jump back in and wrap things up.
Robbie Lehman: [01:13:49] Yeah. Sounds good, man. Well, well said yeah, you can find us just fastmodelsports.com.
You can kind of get to everything from there. That’s the main website, but. And that’ll get [01:14:00] you to the blog, get you to the play bank, links at the top of the page. We’re on Twitter @FastModel. So a super easy there. And then, like I mentioned, the YouTube is something I’m pretty excited about.
We’ve got some chalk talk series and things going on there. So. That’s just fast model sports on YouTube. You can, anyone can connect with me just firstname.lastname@example.org. Like I said, all about the relationships want to help coaches some, if you’re interested in contributing to play bank or anything, you know just hit me up.
I’m always there.
Mike Klinzing: [01:14:32] Robbie great stuff tonight. It’s been a lot of fun getting to know you and giving you an opportunity to share all the great products that you guys have and the great resources for coaches. So hopefully our audience of coaches out there picked up some things. I’ll use the word that we shared at the beginning.
Hopefully they picked up some nuggets that can help them. Improve their coaching and to everyone out there, that’s part of our audience. Thanks for listening. And we will catch [01:15:00] you on our next episode. Thanks.